Roger Holden
All ventures

AI Consulting · Service Businesses

Reliable Digital

We Run Your AI. You Run Your Business.

AI infrastructure for U.S. service businesses — receptionists, speed-to-lead SMS, review engines, and custom automations. Done-for-you, never training. Free 15-minute audit identifies the leak before any work begins.

What it is

Reliable Digital is the consulting agency for the trades and local services that lose revenue to missed calls, slow lead follow-up, and weak review management. We don't sell training. We build and run the infrastructure.

Nationwide. The math we open every audit with — 62% of calls go unanswered, 78% of leads book the first responder, average annual revenue leak is around $80,000 per business — comes from the audits themselves.

Reliable Digital is a DBA of Optimal Alchemy LLC, the same parent that operates the herbal brand and HerbOS. Three separate-facing businesses, one operator.

Why I built it

After thirty-plus years operating across supplements, software, and consulting, I know what costs service businesses real money — and what doesn't. AI is being sold like a course you take. For a roofer or a plumber or a med-spa, that's the wrong format. They need someone to run it for them.

So that's what we do. The receptionist answers the calls. The text response goes out in sixty seconds. The review request fires after the job. The owner's phone stays in their pocket.

How it works

Six service lines. Month-to-month contracts. 30-day results guarantee with free optimization if numbers underperform.

  • AI Receptionist

    24/7 call answering. Starts at $500/month — the only explicit pricing on the public site.

  • Speed-to-Lead SMS

    60-second automated text response when leads come in. Closes the gap that kills 78% of conversion.

  • Google Review Engine

    Automated review request flows after job completion. Compounds local SEO without owner overhead.

  • Outbound Cold Email

    Personalized sequences sent from a separate cold-email domain. Positioning, not spray-and-pray.

  • Web Design

    Conversion-focused sites. Built to capture the leads the AI receptionist and SMS will then route.

  • Lead Generation

    Custom volume tiers, 50 to 500+ leads per month.

By the numbers
  • AI Receptionist starts at

    $500/month

  • Average revenue leak found

    $80,000 / year

  • Guarantee

    30 days

  • Geography

    Nationwide (United States)

Want to talk?

Direct read on Reliable Digital.

Thirty minutes, 1:1. Bring questions about this venture or any of the others. Best for founders and operators who want a sharp outside read on what to build, what to cut, or where to focus.